Chapter 3 - The bill
3.1
The bill amends the Trade Practices Act 1974 to strengthen
protections for small business against anti-competitive practices. It has three
Schedules.
3.2
Schedule 1 provides for the creation of a second
Deputy Chairperson for the ACCC, which the government intends will be
filled by a candidate who is experienced in small business matters.[1]
The threshold test for the misuse of market power
3.3
Schedule 2 makes three key amendments to section 46 of the Act to
clarify the courts' interpretation of misuse of market power. Recall that the current
threshold test in section 46(1) is 'a corporation that has a substantial degree
of power in a market'. The Schedule clarifies this test by inserting the words 'in
that or any other market'. This amendment provides that a corporation must not
take advantage of a substantial degree of market power, either in the market in
which power is held or in any other market. The 2004 Senate report noted some
uncertainty as to whether the market in which substantial power is misused must
be the same as the market in which the corporation has substantial market
power.[2]
3.4
Schedule 2 of the bill inserts subsection 46(3A) to enable
courts to rule that 'a substantial degree of power in a market' exists based on
any market power the corporation has that results from agreement with others.[3]
This was also a recommendation of the 2004 Senate report, which noted that 'the
Act should be clarified to indicate that a company may obtain market power by
virtue of its coordination with another company'.[4]
3.5
Schedule 2 also amends subsection 46(3C) to clarify that the threshold
of 'a substantial degree of power in a market' can be satisfied even though the
corporation 'does not substantially control the market', or 'does not have
absolute freedom from constraint' in the market.[5]
It inserts new subsection 46(3D) which states that more than one corporation
may have a substantial degree of power in the market—a corporation does not
need to be a monopolist for the section 46 threshold to apply.[6]
Chapter 2 noted that these changes were suggested by the ACCC in its submission
to the 2004 Senate inquiry, and agreed to in the committee's report.[7]
3.6
Significantly, the bill also inserts new subsection 46(3B), which states
that subsections 46(3) and 46(3A) do not limit the matters to which the Court
may have regard in determining the degree of market power held by a
corporation.[8]
Predatory pricing
3.7
Schedule 2 of the bill also deals with predatory pricing—where a firm
deliberately sells at unsustainably low prices in an effort to cost their
competitors out of the market. It inserts new subsection 46(4A) to allow the
courts to take into account a 'sustained period' of selling goods or services
at a price 'less than the relevant cost to the corporation of supplying such
goods and services', and the corporation's reasons for engaging in this
practice. However, both the Second Reading Speech and the Explanatory
Memorandum emphasised that predatory pricing is neither a mandatory nor a
limiting consideration for courts in considering a breach of section 46.[9]
3.8
The High Court's majority ruling in Boral argued that the
'relevant cost to the corporation' of the good or service in question is to be
determined by the Court in each case. The EM noted that one such measure could
be variable costs; selling a good or service at a price below this cost could
be deemed predatory. The 2004 Senate report recommended inserting a new
subsection referring to the capacity of a corporation to sell 'below its variable
cost'.[10]
However, the Boral ruling identified various legitimate business
considerations as to why a firm may sell at below variable cost. It may reflect
the benefits to the firm's wider corporate group from selling the item, the
firm may be willing to bear short-term losses in the hope that market
conditions will improve, or it may reflect costs that would be incurred if the
firm withdrew from the market.[11]
As a result, the bill's amendments do not specify a particular method of
determining either the price or cost for the good or service.
Recoupment
3.9
One of the main findings in the Boral case was the High Court's
judgement that the company's capacity to recoup the losses it had sustained
from lowering its prices was not 'legally essential' to a finding of predatory
pricing.[12]
The 2004 Senate report had recommended that the TPA be amended to state that:
where the form of proscribed
behaviour alleged under s.46(1) is predatory pricing, it is not necessary to
demonstrate a capacity to subsequently recoup the losses experienced as a
result of that predatory pricing strategy.[13]
3.10
The bill does not introduce any provisions dealing with recoupment of
losses incurred as a result of pricing goods or services below cost as a result
of government consultation with small business. The EM considered the options
to amend the TPA so that it is not necessary to demonstrate the capacity for
recoupment, and so that a Court may consider recoupment in a section 46 case.[14]
Unconscionable conduct
3.11
Schedule 3 of the bill amends section 51AC of Part IVA of the Act, which
prohibits corporations from engaging in unconscionable conduct in transactions
with consumers and business consumers. However, the protection it offers
applies to transactions where the supply or acquisition of goods is $3 million
or less. The 2004 Senate report recommended that the $3 million threshold be
repealed, while the minority report recommended an increase of the price cap to
$10 million.[15]
Schedule 3 adopts the minority report's recommendation, amending sections
51AC(9) and 51AC(10).
3.12
Schedule 3 of the bill also amends subsections 51AC(3) and 51AC(4) of
the TPA.[16]
These sections are a non-exhaustive list of factors that a court may have
regard to when considering a breach of section 51AC. The bill inserts section
51AC(3)(j) and 51AC(4)(j) to include unilateral variation of contract as a
basis for determining unconscionable conduct. This occurs when a contract has
been varied by one party without consultation with the other. Chapter 2 noted
that the amendment was suggested by the ACCC in its submission to the 2004
Senate report, and was adopted by the committee as a recommendation.[17]
3.13
Finally, Schedule 3 of the bill makes consequential amendments to
section 12CC of the Australian Securities and Investments Commission Act
2001, mirroring those made to section 51AC of the TPA.
3.14
The Act commences on the day after it receives Royal Assent.
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