Part 8Appendices

Appendix C: Advertising and market research

In accordance with section 311A of the Commonwealth Electoral Act 1918, DPS annually reports expenditure on advertising and market research. Expenditure by DPS in 2017–18 was as follows:

Table 44: Advertising costs (ex GST)
Description 2016–17 2017–18
Dentsu Mitchell $ 25,486.85 $ 22,825.44
Canberra Convention Bureau Nil $ 2,454.55
National Capital Education Tourism Project $ 1,136.36 $ 1,250.00
ACT Government—Chief Minister, Treasury and
Economic Development
$ 9,382.82 $ 9,090.91
Public Service News Nil $ 1,620.34
Total $ 36,006.03 $ 37,241.24

During 2017–18, DPS did not conduct any government advertising campaigns.